THE DESIGNER
Melanija Vasic is a Serbian fashion designer with proffesional experience in icreating elegant women's clothing, men's ready-to-wear, and children's apparel. Proven track record through volunteer work and professional internships, currently focused on developing unique collections that blend functionality with artistic vision. Passionate about leveraging fashion to advance sustainability and celebrate individuality in an eraof increasing globalization. Advocates for using art to counteract uniformity by crafting a distinctive brand of clothing and accessories that integrates contemporary human anatomy and a fusion of nature and heritage. Dedicated to pushing the boundaries of creativity and redefining fashion from the inside out.
THE BRAND
The brand focuses on providing a diverse selectionof high-quality and unique clothing and accessories that are both a worthwhile investment and aligned with aspiration to harmonize sociological and artistic elements and circular fashion principles. Devoted to women and girls who value comfort in natural materials, the brand appeals to those who possess distinct sense of individuality and elegance reflecting modern trends. Its designs are suitable for both formal and informal occasions, celebrating artistic expression while enhancing natural beauty and femininity.
THE COLLECTION
An ode to the heritage of fashion history, this collection reimagines traditional silhouettes through a contemporary lens, highlighting the thread as a symbolof continuity and evolution. It delves into the contrast between artistic elements such as surface and texture, achieved through meticulous handwork and innovative design techniques.